CASE STUDY \ DIGITAL & SOcial
Where innovation
meets tradition
A California wine with the soul of a bold bourbon.
\ THE Challenge
A Category of One
Build a digital and social presence for a wine that didn’t fit any existing category — one that both honors winemaking tradition and breaks from it.
Brand Platform
Brave New Brand
We worked with the client to define the brand: boldly distinctive wines that blend California’s celebrated winemaking heritage with America’s storied bourbon culture. From there, our strategy and social teams built the content pillars that guide every story we tell.
WEBSITE
Fluid Design
The old site didn’t match the brand. Aesthetically, it was a visual dumping ground that did nothing for the brand’s purpose. We rebuilt it from the ground up, starting where it matters most: understanding the consumer journey.
Process
From Discovery to Delivery
Discover
Review current website data, demographics, tech, and competitive research.
Define
Content audit, content outline, and planning.
Design
Wireframes, brand boards, mockups, and prototypes.
Develop
Custom software engineering development and hosting.
Deliver
Reviewing custom built content management solution, accessibility, speed tests.
Let’s make something worth remembering.
Have a brand ready to find its power? Let’s build it.